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The Google Ruse

Hey there, It's Daniel.
Google is pulling a fast one on you. And me. And all of us. Customers who are looking for US are being sent to our competitors.

1 min Read

Angry cartoon businessman pointing at bold text reading 'Google Is Lying To You!' posted by Daniel Leipe, Founder and CEO, on a branded DVNL Marketing background with @dvnl.official tag.

Hey there,

It's Daniel.

Google is pulling a fast one on you. And me. And all of us.

Customers who are looking for US are being sent to our competitors.

And I can prove it beyond a shadow of a doubt.

You know how you can Google search: 'business near me'?

So 'activities near me'. Or 'pub near me'. Or even 'kyak hire near me'.

Once upon a time, I assumed Google actually recommended the closest business to me...

But... it doesn't.

Not even close.

I could be standing NEXT to your business, Google 'near me' annnnnnnnnddddd it's going to recommend a competitor!

Even one 10 miles away!

I know. It's nuts.

But don't take my word for this. Try it out yourself.

In the next article, I'll show you how you can fix some of this stuff. So you actually show up in Google when people are looking for you.

Stay tuned,

Daniel

8 August 2025

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